Communication theory & research : an ECJ anthology /
Communication theory & research : an ECJ anthology /
Communication theory and research
edited by Denis McQuail, Peter Golding and Els de Bens.
- London ; Thousand Oaks, Calif. : SAGE, 2005.
- x, 306 p. : ill. ; 25 cm.
Includes bibliographical references and index.
1.- Introduction and Overview . SECTION ONE: INTERNATIONAL COMMUNICATION.-- 2.Research into international television flows: a methodological contribution.-- 3.- The mythology about globalization.-- 4.- The inflow of American television fiction on European broadcasting channels revisited.-- SECTION TWO: AUDIENCE.-- 5.- Five traditions in search of the audience.-- 6.- Resisting American hegemony.-- SECTION THREE: POLICY AND POLITICS.-- 7.- Accountability of media to society: principles and means.-- 8.- Who's afraid of infotainment?.-- 9.- Political communication systems all change: a response. SECTION FOUR: JOURNALISM.- SECTION FIVE: MEDIA CULTURE. A
1412918324 (hbk.) 1412918332 (pbk.)
2006276342
GBA576126 bnb
013288423 Uk
Communication.
COM409
P90 / .C6328 2005
302.2
Includes bibliographical references and index.
1.- Introduction and Overview . SECTION ONE: INTERNATIONAL COMMUNICATION.-- 2.Research into international television flows: a methodological contribution.-- 3.- The mythology about globalization.-- 4.- The inflow of American television fiction on European broadcasting channels revisited.-- SECTION TWO: AUDIENCE.-- 5.- Five traditions in search of the audience.-- 6.- Resisting American hegemony.-- SECTION THREE: POLICY AND POLITICS.-- 7.- Accountability of media to society: principles and means.-- 8.- Who's afraid of infotainment?.-- 9.- Political communication systems all change: a response. SECTION FOUR: JOURNALISM.- SECTION FIVE: MEDIA CULTURE. A
1412918324 (hbk.) 1412918332 (pbk.)
2006276342
GBA576126 bnb
013288423 Uk
Communication.
COM409
P90 / .C6328 2005
302.2