Entry Topical Term

Number of records used in: 1

001 - CONTROL NUMBER

• control field: 96

003 - CONTROL NUMBER IDENTIFIER

• control field: Urbe University

005 - DATE AND TIME OF LATEST TRANSACTION

• control field: 20260306120827.0

008 - FIXED-LENGTH DATA ELEMENTS

• fixed length control field: 260306|| aca||aabn | a|a d

040 ## - CATALOGING SOURCE

• Original cataloging agency: Urbe University
• Transcribing agency: Urbe University

150 ## - HEADING--TOPICAL TERM

• Topical term or geographic name as entry element: Advertising media planning

670 ## - SOURCE DATA FOUND

• Source citation: Work cat.: (Urbe University)626: Kelley, Larry D., 1955- author. 95, Advertising media planning :, 2023