| 000 | 01624cam a22003015i 4500 | ||
|---|---|---|---|
| 001 | 21783124 | ||
| 003 | Urbe University | ||
| 005 | 20210706160034.0 | ||
| 008 | 201030s2020 mau 000 0 eng | ||
| 010 | _a 2020949397 | ||
| 020 |
_a9780357512364 _q(paperback) |
||
| 040 |
_aDLC _beng _erda _cURBE |
||
| 042 | _apcc | ||
| 050 |
_aHD62.4 _b.P46 2022 |
||
| 100 | 1 |
_aPeng, Mike W., _eauthor. |
|
| 245 | 1 | 0 |
_aGlobal strategy / _cMike W. Peng. |
| 250 | _a5e. | ||
| 260 |
_aBoston : _bCengage Learning , _c2022 |
||
| 300 | _a460 pages | ||
| 505 | _aPART 1: Foundation of Global Strategy.-- Chapter 1: Strategizing around the Globe.-- Chapter 2: Managing Industry Competition.-- Chapter 3: Leveraging Resources and Capabilities.-- Chapter 4: Emphasizing Institutions, Cultures and Ethics .-- PART 2: Business -Level Strategies.-- Chapter 5: Growing and Internationalizing the Entrepreneurial Firm.-- Chapter 6: Entering Foreign Markets.-- Chapter 7: Making Strategic Alliances and Networks Work.-- Chapter 8: Managing Competitive Dynamics.-- PART 3: Corporate-Level Strategies.-- Chapter 9: Diversifying and Managing Acquisitions Globally.-- Chapter 10: Strategizing, Structuring and Innovation Around the World.-- Chapter 11: Governing the Corporation Globally.-- Chapter 12: Strategizing on Corporate Social Responsability.-- PART 4: Integrative Cases | ||
| 650 | 0 | _aGlobalization | |
| 650 | 0 |
_aInternational Business Enterprises _xManagement |
|
| 650 | 0 | _aMAN420 | |
| 651 | _aStrategic Planning | ||
| 906 |
_a0 _bibc _corignew _d2 _eepcn _f20 _gy-gencatlg |
||
| 942 |
_2lcc _cBK |
||
| 999 |
_c336 _d336 |
||