Marketing management / Philip Kotler, Northwestern University, Kevin Lane Keller, Dartmouth College, Alexander Chernev, Northwestern University.

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Publication details: Harlow, England, Pearson Education Limited : 2026Edition: Seventeenth EditionDescription: xxix, 532 pages color illustrations ; 28 cmISBN:

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Item type	Current library	Collection	Call number	Status	Barcode
Books	URBE Library General Stacks	Non-fiction	HF5415.13 .K64 2026 (Browse shelf(Opens below))	Available	1063

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Includes bibliographical references and index.

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