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Marketing management / Philip Kotler, Northwestern University, Kevin Lane Keller, Dartmouth College, Alexander Chernev, Northwestern University.

By: Contributor(s): Publication details: Harlow, England, Pearson Education Limited : 2026Edition: Seventeenth EditionDescription: xxix, 532 pages color illustrations ; 28 cmISBN:
  • 9780138076252
Subject(s): LOC classification:
  • HF5415.13 .K64 2026
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Item type Current library Collection Call number Status Barcode
Books URBE Library General Stacks Non-fiction HF5415.13 .K64 2026 (Browse shelf(Opens below)) Available 1063
Total holds: 0

Includes bibliographical references and index.

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